Journal / Stories

September 2026

Colour, built for the crop

Building campaign photographs that remain recognisable from a hero frame to a phone screen.

A useful campaign image library needs more than one perfect frame. It needs a visual rule that survives wide banners, portrait stories, product pages, and the small square crop.

One language, several distances

We repeat colour, light, and material cues across hero images, clean product portraits, and close details. The result feels like one campaign even when the format changes.

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